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digital transformation

digital transformation

The Rise of Arabic Voice Search: How Saudi Businesses Can Optimize for Siri and Google Assistant

In the recent times, one of the most significant changes in how people use their devices was voice search. Whether asking for directions, finding local businesses, or getting quick answers, voice assistants like Siri and Google Assistant have become integral to daily life. Internet usage, ownership of smartphones, and the increasing dominance of voice-activated gadgets, Arabic voice search is significant in the Middle East, especially in KSA. Businesses in Saudi

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The top most digital transformation trends to move your brand forward

Digital marketing is reshaping the world we live in. It’s not just the blue-collar firms but SMEs (small and medium-sized enterprises) who are also embarking on the coveted digital transformation journey. As more and more turn towards the digital world, what will the future look like? While the future may seem unpredictable, marketing trends for brands can paint a pretty accurate picture of what we can expect to see in

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