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Saudis vs. Bots: Navigating AI Customer Service

In today’s rapidly evolving digital landscape in Saudi Arabia, the realm of customer care services is undergoing a significant transformation with the integration of artificial intelligence (AI) technology. As businesses strive to enhance efficiency, accessibility, and customer satisfaction, the adoption of AI-powered customer services has become increasingly prevalent. However, amidst this technological revolution, a fundamental question arises: how do Saudis perceive and interact with AI-driven customer service solutions in comparison

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